Google Algorithm Updates: A Comprehensive Guide to Navigating Search Engine Ranking Fluctuations
Discover how to stay ahead of Google’s algorithm updates, avoid ranking drops, and keep your SEO game strong with this quick, must-read guide.
Internet Marketing Tip of The Day, Do You Have a Call to Action!
Make sure you are using an effective call to action (CTA) on your website, landing page and social media to get visitors and potential customers to take action! In the world of internet marketing, your CTA is what you would like your target audience to take while they are in front of your advertising medium. […]
Internet Marketing Tip of the Day, Don’t Forget About Search in Your Social Media
Veteran business owners who are not optimizing their social media content are missing out on attracting the attention of the search engines and ultimately more visitor traffic to their business websites. Search and more specifically the search engines have traditionally been a major source for a website’s internet customers, but since you most likely found […]
Best Practices for Website Flow and Functionality
Best Practices When Developing Website Functionality Budgets are tight for small business owners, including Veteran owned businesses. So it is important that whether you are using someone to build your website or you are building your own website, there are some basic tips to maximize website functionality. The following is a basic developer checklist when […]
Internet Marketing Tip of the Day, It’s Essential for Local Businesses to Include Your Location in Your Content
It is essential for local business owners to include your location in your internet marketing campaigns. Business owners who decide to grow their local business by expanding to the internet often miss opportunities to connect with their potential audience by over-looking geo-targeting in their online content. Geo-targeting as discussed in a previous blog post “Internet […]
Understanding How the Internet Works
With the recent developments of big tech cracking down on accounts and websites that are not complying with their standards, it’s a good idea to understand how the internet actually works.
Internet Marketing Tip of the Day, Be Specific in Your Business Descriptions
Veteran business owners using the internet to build their businesses often overlook that a main goal of the internet is to provide information quickly by driving traffic to the appropriate resource in the form of websites or posts. Having specific information about your particular business in your posts allows the main drivers of this traffic, […]
SEO vs PPC What’s the Better ROI
In a perfect World a small business would have enough internet marketing budget to sustain an internet marketing strategy that includes both SEO (search engine optimization) and PPC (pay per click) advertising. Unfortunately, many small business owners are working with limited budgets which leaves them with a dilemma on where to spend this budget to […]
Are You Utilizing Meta Tags on Your Website
What are Website Meta Tags Your website’s meta tags provide the information or description about your web page in your web page’s source code or HTML. This information is called the web page’s “metadata” and it is not displayed on the page itself, but it is vital because it can be read by search engines […]
Rise in Online Traffic Since Start of COVID -19 Leads to New Virtual Reality
With the majority of the population currently tele-commuting from home and practicing “social isolation” due to COVID – 19, Online traffic has seen an increase of roughly 20 percent. For business owners concerned about the downturn in traditional walk-in traffic the increase in online traffic could potentially be a new revenue stream during these uncertain […]
